For distributors and agents who sell RO membranes
There's a membrane line your rivals can't carry.
Here's what's in it, where it belongs and what it does to a quote. Plus the 7 questions that stop you carrying someone's rinsed leftovers by mistake. 3 of them are ones we can fail.
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Written for your customer meeting.
About 6 minutes to read. Take it into the room with you.
- The 3 gradesHigh Flow, High Rejection and Super High Rejection. What each one is built for. All 3 are 8 inch elements.
- The fit mapThe duties this line belongs in, and the ones where we'll tell you to sell new instead.
- What it does to a quoteThe cost-per-m³ method. Your customer buys permeate, and that's where the saving shows.
- The 7 questionsHow to tell regenerated from rinsed. Ask them of us and of everyone else. 3 of them we can fail.
- The objection sheetWhat to say when your customer asks how close it is to a new element.
- The 1-chamber trial1 pressure chamber, 2 to 8 elements, water in and water out agreed up front, and both sides measure.
What's deliberately left out: margin, territory and terms. They depend on where you sell and what you already carry. They're the first thing we cover on a call.
4 things we'd rather tell you now than after installation.
What it doesn't do
It doesn't hit its datasheet the moment you install it.
A regenerated element reaches its datasheet performance after some hours of operation. A new one gets there faster. We say so before anything ships, so there are no surprises on start-up day.
What it isn't
It isn't as good as new, and we won't say it is.
Our elements deliver 85 to 90% of the rejection and flow of a new element. They cost 30 to 50% less. For duty that doesn't need the last few percent, that trade wins on cost per m³. For duty that does, we'll tell you to buy new.
Where we stand
Cleaning sells you the leftovers. Regeneration adds life back.
Anyone can rinse a used element and put a new carton around it. A supplier who won't tell you which one they do has already told you.
Where we stand
We turn membranes down.
Every element goes through 6 checks when it arrives. What fails becomes refuse-derived fuel. It never goes into a box with our name on it.
Enrico Zanchi
Technical Director, Second Life RO
Chemical engineer. He developed our regeneration process and set the intake checks that decide which elements we won't work on.
A line your rivals can't quote.
Ask us all 7 questions. Ask everyone else all 7. If we're the only ones who answer them, that tells you something.
The 3 grades, the fit map, the cost-per-m³ method, the 7 questions, the objection sheet and the trial. Free. 1 email address.